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Spec demo·Automotive / Dealer
Atelier Auto Salon
Atelier Auto Salon is a spec demo for a curated, high-end car dealer, the kind of small showroom that sells a dozen inspected vehicles rather than a full lot. It's built for a boutique dealer or car concierge who sells trust and personal service, not volume, and wants a site that reads as considered as the cars.
Spec demo — a self-initiated build showing the craft for this niche. Real names/assets swap in on a live engagement.
What this build shows
The build demonstrates a full boutique-dealer funnel on one page. The hero leads with "Cars chosen, not stocked." and pushes to two paths: browse the floor or enquire via WhatsApp. Below it, an inventory grid shows six vehicles as cards with year, model, price, mileage, transmission, fuel and color, including a Reserved state. It then walks a four-step Concierge flow (Brief, Search, Inspect, Deliver), a Worldwide Delivery section with transport and timeline detail, owner testimonials, and a by-appointment footer. An /admin route is stubbed for inventory management.
- Light, editorial layout: white background, high-contrast dark type, sans-serif throughout, with large car photography carrying the visual hierarchy
- Inventory modeled as real cards with structured metadata (price, mileage, transmission, fuel, color) and a Reserved state, not static placeholder blocks
- Conversion is WhatsApp-first: the primary CTA and footer contact both route to chat rather than a long lead form
- Concierge and Worldwide Delivery sections are structured as step/timeline flows, positioning the dealer as a sourcing service, not just a listings page
Built with
Next.jsTailwindVercel
Proof of craft for
A boutique or luxury used-car dealer, or a private car concierge, who sells a small curated inventory and wants a premium, appointment-driven site.
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