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Spec demo·Photography
Photography Portfolio · 3 Directions
A spec build for photographers choosing a portfolio look before committing. One landing page presents three fully built design directions for the same fictional artist, so a shooter can open each, click through a real gallery lightbox, and pick the aesthetic that fits their work. It is a "decide by seeing it live" pitch, made before the first call.
Spec demo — a self-initiated build showing the craft for this niche. Real names/assets swap in on a live engagement.
What this build shows
The build demonstrates three distinct front-ends running off one concept: Editorial (fine serif, museum-catalogue whitespace), Cinematic (dark, full-bleed, immersive), and Swiss (bold type, strict grid, single accent). Each direction is a working page with its own hero line, a captioned multi-image gallery with a click-to-open lightbox, an about section, and a "let's work together" contact block with email and social links. The index frames all three side by side as a client-facing choice, using placeholder imagery via picsum.photos.
- Three separate design systems from one brief: Editorial serif/whitespace, Cinematic dark full-bleed, and Swiss grid with one accent
- Every gallery photo opens a working lightbox, so the demo is interactive proof rather than static screenshots
- Consistent page architecture across all three: hero line, captioned gallery, about, and a contact CTA with email plus social links
- Honest framing: index and footer state these are spec concepts with placeholder images, built before the client conversation
Built with
Next.jsTailwindVercel
Proof of craft for
A working photographer or studio deciding which portfolio direction fits their brand before paying for a full build.
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