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Spec demo·Photography
Cassidy Renfield Studio · Brooklyn Wedding + Portrait
Cassidy Renfield Studio is a spec demo for a Brooklyn editorial photographer, built to show how a high-end wedding and portrait shooter can present work online without a template feel. It carries a full booking narrative: portfolio, services, an inquiry-first pricing path, and a consultation funnel. Made for photographers whose craft warrants a considered, image-forward site.
Spec demo — a self-initiated build showing the craft for this niche. Real names/assets swap in on a live engagement.
What this build shows
The build demonstrates a restrained editorial design system: near-white canvas, charcoal type, and a clean sans-serif hierarchy that keeps photography as the focal point. It runs a complete funnel structure of hero, equipment line, six service cards, a four-step process, testimonials, a filterable portfolio grid (All, Editorial, Fashion, Portrait, Brand), FAQ accordions, and a featured case study. The pricing path is inquiry-first, routing visitors through a questionnaire and a thirty-minute call before figures are shared. Sticky nav and a persistent Inquire CTA carry the booking intent throughout.
- Monochrome editorial palette (off-white canvas, charcoal text) with photography as the only real color, so the images carry the page
- Inquiry-first funnel: questionnaire then a 30-minute consultation before any pricing, positioning the studio as high-consideration rather than transactional
- Filterable portfolio grid (All / Editorial / Fashion / Portrait / Brand) plus expandable FAQ accordions handle depth without cluttering the layout
- Sticky header and a persistent Inquire CTA keep the booking action reachable from every section
Built with
Next.jsTailwindVercel
Proof of craft for
An established editorial or wedding photographer who needs a portfolio site that reads as premium and funnels toward a consultation, not a price list.
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